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ThyssenKrupp is a diversified German industrial company. Its 160,000 employees in 80 countries and regions around the world focus on providing solutions for sustainable development. ThyssenKrupp achieved sales of approximately 43 billion euro in fiscal year 2016/2017. ThyssenKrupp works with customers to develop comprehensive solutions in the fields of materials, machinery and engineering to meet future challenges. With outstanding engineering advantages, it helps its customers compete in the global market and jointly create innovative products in an energy-saving and efficient way. For ThyssenKrupp, technological innovation and progress, and making full use of synergies between businesses are key to global growth and sustainable use of limited resources, the necessity to meet current and future global customer and market demand, and the stability of corporate income, cash flow and value, thus setting the necessary conditions for robust growth.

MoSeeker's internal referral function and WeChat have both greatly increased internal referral, and have made remarkable progress in recruiting many technicians in the third and fourth tier cities.

Wei Jia

Head of Global Function Team Sourcing and Recruitming China ThyssenKrupp

Challenges

HR needs to log on to multiple platforms to view resumes, and resume management is time-consuming and laborious.
Internal referral channels are too dispersed to effectively spread posts.
Employees' are not generally willing to participate in internal referral, and their enthusiasm to internally refer cannot be effectively mobilized when they need to recruit posts.

Solutions

Create WeChat Recruitment Official Account "ThyssenKrupp Recruitment"
ATS integration will connect all recruitment channels to achieve the unified integration of channels.
Open the MoSeeker internal referral function to motivate and record employees' internal referrals.

Results

More than 23,000 followers were attracted, 230,000 job visits were made and 3,000 resumes were received on the WeChat Official Account.
The number of staff internal referrals has increased significantly. The resumes brought in by internal referral accounts for 80% of all resumes.
After ATS channel integration, the time for HRs to view resumes from different channels is greatly reduced.

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